Services

Too often companies and organizations approach animal policy challenges or opportunities in the silo of a narrow sector. Animal policy is dynamic, and often connects matters of nutrition, healthcare and animal welfare. Effective representation should collaborate across sectors and leverage relationships beyond each organization’s immediate sector. The Animal Policy Group is trained to work with firms to analyze, and then develop comprehensive or simple policy strategies, and the messages to communicate these viewpoints to parties of interest.

Government Relations (Federal/State/Local)

  • Government relations is lobbying and relationship-building by a different name.
  • Local, state and federal governments face a growing body of animal-related legislation and regulations.
  • Organizations and companies affected by these proposals cannot afford to stand on the sidelines and not be represented.
  • Whether the goal is to promote or defeat the proposals, effective governmental relations can make all the difference.
  • In our experience, the best approach combines strong relationships in these chambers with proven advocacy on animal policy issues, and the ability to work with key trade and advocacy groups.

Industry/Stakeholder Relations

  • Organizations involved with pets or production animals confront business and governmental issues affected by public policy on a regular basis.
  • In some cases, policy issues are central to the matter at hand, and in other cases they are on the edge.
  • Either way, it is crucial to receive comprehensive and current advice, and strategic recommendations about how to proceed.

NGO Relations & Strategies

  • Animal policy issues always involve non-profit and advocacy groups reflecting a range of viewpoints and agendas across the political spectrum.
  • These organizations respond to outreach from the private sector and it is a mistake for companies to ignore these opportunities.
  • In some cases, potential opposition may be converted to support or neutrality from informed dialogue. In other cases, NGOs can be motivated to engage on issues otherwise of no immediate interest, and in a manner that leads to better, more informed outcomes.

Veterinary College Strategies and Accreditation

  • Accreditation of veterinary colleges by the AVMA’s Council on Education is the global gold standard.
  • The COE maintains and enforces the highest standards of excellence in the preparation of each generation of veterinarians, and it is crucial for universities to manage accreditation initiatives with the full array of resources, strategic counsel and commitment to best practices.

Policy Development & Coalition-Building

  • When companies and organizations are asked to pursue policy initiatives or engagements, often the first need is to evaluate and develop an effective policy addressing the matter at hand. This entails pulling staff away from their “day jobs” to work in an area with which they are not familiar.
  • The Animal Policy Group is trained to work with firms to analyze, and then develop comprehensive or simple policy strategies, and the messages to communicate these viewpoints to parties of interest.
  • The Animal Policy Group partners with public affairs and communications specialists, in particular Hubbell Communications in Portland, Oregon.